Job Information
Insight Global Digital Analyst in Bethesda, Maryland
Job Description
Collaborate with digital team members, project managers, developers, and marketing teams to implement and optimize Adobe Analytics across websites and mobile apps.
Develop and maintain robust data collection frameworks to ensure accurate and comprehensive data capture.
Provide detailed analysis and reporting on digital performance metrics to inform business decisions and strategies.
Translate business requirements into technical specifications for analytics implementation.
Conduct thorough data validation and troubleshooting to ensure data quality and accuracy.
Identify opportunities for process improvement and recommend solutions to enhance data collection and analysis capabilities.
Create and present detailed reports and dashboards to stakeholders, highlighting key insights and actionable recommendations.
Stay up to date with the latest trends and best practices in digital analytics and implement new techniques to improve our analytics capabilities.
Pay Rate: 48-55/HR
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
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Skills and Requirements
Bachelor's degree in a related field (e.g., Data Science, Statistics, Marketing, Business Analytics).
Minimum of 3 years of experience in digital analytics, with a strong emphasis on Adobe Analytics.
Proven technical expertise in implementing and managing analytics for websites and mobile apps.
Proficient in using analytics tools and platforms such as Google Analytics, Adobe Analytics
Excellent communication skills, with the ability to present data and insights clearly and effectively to non-technical stakeholders.
Experience with tag management systems (e.g., Adobe Launch, Google Tag Manager).
Strong project management skills with the ability to manage multiple priorities and deliver results in a fast-paced environment. Knowledge of HTML, JavaScript, and other web technologies null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.